Once social media becomes a part of your ministry and the conversation at your church, it can be overwhelming to manage. Thankfully, there are a few platforms out there designed to help organize your social networking.
1. I use sproutsocial.com for all my work at ABPnews/Herald. It provides a message box to read interactions on all of our social media platforms, easy ways to publish and schedule status updates on Twitter, Facebook and Google+, robust analytics and a way to monitor keywords or branding. On a cautionary note, SproutSocial has increased its fees so your monthly fees will likely be higher than ours.